Cricket East

We are looking for businesses to support young cricketers across Bedfordshire and Huntingdonshire. Our pathway reaches around 500 young players through 13 County Age Group teams, 13 Hotshots hubs and around 150 pathway fixtures.

Pathway Partner

Front-of-shirt branding is available across our boys’ and girls’ pathway teams for the 2027 and 2028 seasons through our main Pathway Partner opportunity.

This is about more than a logo on a shirt. We want to build mutually beneficial partnerships, with opportunities for visibility through fixtures, events, our website, social media, pathway content and other activity we can develop together.

We would welcome a conversation about what your business would like to achieve and how we can make the partnership meaningful for both organisations.

Hotshots Partner

We also offer a separate Hotshots Partner opportunity supporting our Early Engagement Programme.

Other ways to partner with us

There are different ways for businesses to support the pathway, from traditional sponsorship to providing products, equipment or useful services. We are also keen to hear from businesses interested in supporting our work through product or service partnerships.

Whether you can provide products, equipment, professional services or other support that could benefit our players, programmes or organisation, we would be happy to explore how we could work together.

As with all our partnerships, we want to create arrangements that provide genuine value for both organisations.

Get in touch

To discuss any of these opportunities, contact Ryan Allan, Chief Executive Officer, at ryan.allan@cricketeast.co.uk.